When You Realize Your Employee Doesn’t Know Their Job…

Every business owner eventually faces this situation — you hire someone confident, only to discover later they don’t actually know how to do their job.In this exclusive guide, Lior Izik shares his insights on how to identify real professionals before hiring and why transparency is far more valuable than fake confidence. You’ll learn how to build a strong, accountable team that contributes value from day one.

Inside this free guide, you’ll discover how to:

- Spot candidates who actually know their work

- Build a hiring process based on honesty and accountability

- Protect your business from costly training cycles

- Create a culture where skill and transparency come first

“If you want to build a strong team—don’t just hire people who say they know.

Hire people who really do.”

— Lior Izik